SOP, S. A. And KOZAK, N. 2019. Effects of brand personality, self-congruity and functional congruity on hotel brand loyalty. JOURNAL OF HOSPITALITY MARKETING & MANAGEMENT , vol.28, no.8 , 926-956.

SOP, S. A., & KOZAK, N., (2019). Effects of brand personality, self-congruity and functional congruity on hotel brand loyalty. JOURNAL OF HOSPITALITY MARKETING & MANAGEMENT , vol.28, no.8, 926-956.

SOP, SERHAT, And NAZMİ KOZAK. "Effects of brand personality, self-congruity and functional congruity on hotel brand loyalty," JOURNAL OF HOSPITALITY MARKETING & MANAGEMENT , vol.28, no.8, 926-956, 2019

SOP, SERHAT A. And KOZAK, NAZMİ. "Effects of brand personality, self-congruity and functional congruity on hotel brand loyalty." JOURNAL OF HOSPITALITY MARKETING & MANAGEMENT , vol.28, no.8, pp.926-956, 2019

SOP, S. A. And KOZAK, N. (2019) . "Effects of brand personality, self-congruity and functional congruity on hotel brand loyalty." JOURNAL OF HOSPITALITY MARKETING & MANAGEMENT , vol.28, no.8, pp.926-956.

@article{article, author={SERHAT ADEM SOP And author={NAZMİ KOZAK}, title={Effects of brand personality, self-congruity and functional congruity on hotel brand loyalty}, journal={JOURNAL OF HOSPITALITY MARKETING & MANAGEMENT}, year=2019, pages={926-956} }