ÇOLAK, H. And LEZKİ, Ş. 2023. Soft Power Effect on Long-Term Buyer-Seller Relationship: A Fuzzy Multi-Criteria Decision-Making Approach and Evidence from the Turkish Smartphone Sector. JOURNAL OF BUSINESS-TO-BUSINESS MARKETING , vol.30 , 237-255.

ÇOLAK, H., & LEZKİ, Ş., (2023). Soft Power Effect on Long-Term Buyer-Seller Relationship: A Fuzzy Multi-Criteria Decision-Making Approach and Evidence from the Turkish Smartphone Sector. JOURNAL OF BUSINESS-TO-BUSINESS MARKETING , vol.30, 237-255.

ÇOLAK, HALDUN, And ŞENAY LEZKİ. "Soft Power Effect on Long-Term Buyer-Seller Relationship: A Fuzzy Multi-Criteria Decision-Making Approach and Evidence from the Turkish Smartphone Sector," JOURNAL OF BUSINESS-TO-BUSINESS MARKETING , vol.30, 237-255, 2023

ÇOLAK, HALDUN And LEZKİ, ŞENAY. "Soft Power Effect on Long-Term Buyer-Seller Relationship: A Fuzzy Multi-Criteria Decision-Making Approach and Evidence from the Turkish Smartphone Sector." JOURNAL OF BUSINESS-TO-BUSINESS MARKETING , vol.30, pp.237-255, 2023

ÇOLAK, H. And LEZKİ, Ş. (2023) . "Soft Power Effect on Long-Term Buyer-Seller Relationship: A Fuzzy Multi-Criteria Decision-Making Approach and Evidence from the Turkish Smartphone Sector." JOURNAL OF BUSINESS-TO-BUSINESS MARKETING , vol.30, pp.237-255.

@article{article, author={HALDUN ÇOLAK And author={ŞENAY LEZKİ}, title={Soft Power Effect on Long-Term Buyer-Seller Relationship: A Fuzzy Multi-Criteria Decision-Making Approach and Evidence from the Turkish Smartphone Sector}, journal={JOURNAL OF BUSINESS-TO-BUSINESS MARKETING}, year=2023, pages={237-255} }