YILMAZ, H. And COŞKUN, İ. O. New Toy of Marketing Communication in Tourism: Gamification. 2016. In e-Consumers in the Era of New Tourism , Springer Singapore, Singapore, 53-71.

YILMAZ, H., & COŞKUN, İ. O., (2016). New Toy of Marketing Communication in Tourism: Gamification. e-Consumers in the Era of New Tourism (pp.53-71), Singapore: Springer Singapore.

YILMAZ, HAKAN, And İNCİ OYA COŞKUN. "New Toy of Marketing Communication in Tourism: Gamification." In e-Consumers in the Era of New Tourism , 53-71. Singapore: Springer Singapore, 2016

YILMAZ, HAKAN And COŞKUN, İNCİ O. . "New Toy of Marketing Communication in Tourism: Gamification." e-Consumers in the Era of New Tourism , Springer Singapore, 2016, pp.53-71.

YILMAZ, H. And COŞKUN, İ. O. (2016) "New Toy of Marketing Communication in Tourism: Gamification", e-Consumers in the Era of New Tourism . Singapore: Springer Singapore.

@bookchapter{bookchapter, author ={HAKAN YILMAZ And author ={İNCİ OYA COŞKUN}, chaptertitle={New Toy of Marketing Communication in Tourism: Gamification}, booktitle={ e-Consumers in the Era of New Tourism}, publisher={Springer Singapore}, city={Singapore},year={2016} }