Expanding boycott repertoire: politically motivated consumer boycotts as a reaction to brands’ political alignment


Ateş S.

JOURNAL OF CONSUMER MARKETING, cilt.42, sa.7, ss.1089-1101, 2025 (ESCI, Scopus)

  • Yayın Türü: Makale / Tam Makale
  • Cilt numarası: 42 Sayı: 7
  • Basım Tarihi: 2025
  • Doi Numarası: 10.1108/jcm-11-2024-7392
  • Dergi Adı: JOURNAL OF CONSUMER MARKETING
  • Derginin Tarandığı İndeksler: Food Science & Technology Abstracts, Scopus, Emerging Sources Citation Index (ESCI), ABI/INFORM, Business Source Elite, Business Source Premier, Communication & Mass Media Index, Communication Abstracts, INSPEC, Psycinfo
  • Sayfa Sayıları: ss.1089-1101
  • Anadolu Üniversitesi Adresli: Evet