DETERMINATION OF THE THERMAL HOTEL LOCATION: APPLICATION OF ANALYTIC HIERARCHY PROCESS


EMİR O., SARAÇLI S.

TOURISM AND HOSPITALITY MANAGEMENT-CROATIA, vol.20, no.1, pp.71-83, 2014 (ESCI) identifier identifier

  • Publication Type: Article / Review
  • Volume: 20 Issue: 1
  • Publication Date: 2014
  • Journal Name: TOURISM AND HOSPITALITY MANAGEMENT-CROATIA
  • Journal Indexes: Emerging Sources Citation Index (ESCI), Scopus
  • Page Numbers: pp.71-83
  • Keywords: Analytic Hierarchy Process, Thermal Hotel, Hotel Location Determination
  • Anadolu University Affiliated: Yes

Abstract

Purpose - In recent years, as other sectors, there is an increasing trend of competition in thermal hotel sector. The aim of this study is to determine the importance of the factors on thermal hotel location via Analytic Hierarchy Process (AHP). The study is conducted in one of the most famous thermal cities, Afyonkarahisar-Turkey.