YİYECEKLERİN ZİHİNSEL YOLCULUĞU: NÖROPAZARLAMA BAĞLAMINDA GASTRONOMİ ÇALIŞMALARINA YÖNELİK BİR DEĞERLENDİRME (THE COGNITIVE JOURNEY OF FOOD: AN ANALYSIS OF GASTRONOMY STUDIES WITHIN THE FRAMEWORK OF NEUROMARKETING


İşeri C., Armutoğlu İ., YILMAZ H.

Journal of gastronomy, hospitality and travel (Online), vol.7, no.4, pp.1010-1024, 2024 (Peer-Reviewed Journal)