HOW TO PRACTICE TYPOGRAPHIC THINKING: SUPPORTING CREATIVITY WITH FAST SKETCHING IN INTRODUCTION LEVEL TYPOGRAPHY COURSES

Torun I., KELEŞOĞLU B.

10th Annual International Conference of Education, Research and Innovation (ICERI), Sevilla, İspanya, 16 - 18 Kasım 2017, ss.3108-3112 identifier

  • Yayın Türü: Bildiri / Tam Metin Bildiri
  • Basıldığı Şehir: Sevilla
  • Basıldığı Ülke: İspanya
  • Sayfa Sayıları: ss.3108-3112
  • Anahtar Kelimeler: Typography, Typography Education, Graphic Design, Creativity
  • Anadolu Üniversitesi Adresli: Evet

Özet

"Typography is the craft of endowing human language with durable visual form and thus with an independent existence" says Robert Bringhurst, author of the must-have book about typography, "Elements of Typographic Style". In our lifetime we have seen millions of letters and words without noticing the typefaces we've read. Type with its appearances and visual references may attract the attention, set the style and tone of the message. Type in different characters creates different influences on the viewer.