Cause Related Marketing Ads A Content Analysis Of Print Advertisements In Turkey


TOPUZ SAVAŞ A., ÖZTÜRK M. C.

Global Media Journal TR Edition, vol.6, no.11, pp.415-430, 2015 (Peer-Reviewed Journal)

  • Publication Type: Article / Article
  • Volume: 6 Issue: 11
  • Publication Date: 2015
  • Journal Name: Global Media Journal TR Edition
  • Page Numbers: pp.415-430
  • Anadolu University Affiliated: Yes