THE ROLE OF TRAVEL REVIEW WEBSITES IN CONSUMERS’ PURCHASING BEHAVIOUR: A COMPARATIVE ANALYSIS OF TOURISTS’ AND ACADEMICANS’ PERCEPTIONS

SEZGİN E., ÖNÇEL S.

SEVENTH CHINA TOURISM FORUM Tourism and Sustainable Development, Haikou, Hainan Province, China, 23 - 25 October 2011

  • Publication Type: Conference Paper / Summary Text
  • City: Haikou, Hainan Province
  • Country: China
  • Anadolu University Affiliated: Yes