“Looking behind the curtain”: Preservice visual arts teachers’ experiences on culture jamming learning-teaching process

Yildiz N., Çardak Ç. S., Toprak M.

Teaching and Teacher Education, vol.155, 2025 (SSCI, Scopus) identifier

  • Publication Type: Article / Article
  • Volume: 155
  • Publication Date: 2025
  • Doi Number: 10.1016/j.tate.2024.104906
  • Journal Name: Teaching and Teacher Education
  • Journal Indexes: Social Sciences Citation Index (SSCI), Scopus, Academic Search Premier, ASSIA, IBZ Online, Periodicals Index Online, EBSCO Education Source, Education Abstracts, Educational research abstracts (ERA), ERIC (Education Resources Information Center), Psycinfo
  • Keywords: Art education, Culture jamming, Pedagogy of consumption, Public pedagogy
  • Anadolu University Affiliated: Yes

Abstract

Scholars have examined the pedagogical implications of culture jamming as a challenge to the normalisation of consumer culture, but there is limited empirical research exploring its practical applications in learning and teaching. This case study involved fifteen preservice visual arts teachers from a state university's undergraduate arts and crafts teacher education programme in Türkiye. The classroom activities focused on critical inquiry and artistic production related to advertisements and broader cultural issues. The findings suggest that culture jamming appeared to foster an experimental and contextual learning environment, promoting critical engagement, empowerment, and creative expression.