COMPARING ONLINE SHOPPER AND NON-SHOPPER ELDERLY CONSUMERS BASED ON THE THEORY OF PLANNED BEHAVIOR: HOW DO THE DEMOGRAPHIC FACTORS MAKE A DIFFERENCE


ÖZTÜRK S. A., YÜKSEL S.

Beykent Üniversitesi Sosyal Bilimler Dergisi, cilt.14, sa.2, ss.8-24, 2021 (Hakemli Dergi)