Applying the Corporate Identity in Mega Universities’ Web Sites.
in: Marketing Online Education Programs: Frameworks for Promotion and Communication , Uğur Demiray,Serdar Sever, Editor, IGI Global yayınevi, New York, pp.248-261, 2011
- Publication Type: Book Chapter / Chapter Research Book
- Publication Date: 2011
- Publisher: IGI Global yayınevi
- City: New York
- Page Numbers: pp.248-261
- Editors: Uğur Demiray,Serdar Sever, Editor
- Anadolu University Affiliated: Yes