Copy For Citation
ÖZATA F. Z., AKGÜL D.
in: Türkiyede Pazarlama Biliminin Akademik Tarihi, Muazzez Babacan, Editor, Beta Yayınevi, İstanbul, pp.198-212, 2016
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Publication Type:
Book Chapter / Chapter Research Book
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Publication Date:
2016
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Publisher:
Beta Yayınevi
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City:
İstanbul
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Page Numbers:
pp.198-212
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Editors:
Muazzez Babacan, Editor
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Anadolu University Affiliated:
Yes