Controversial advertising

ERDOĞAN B. Z.

Journal of Marketing Communications, vol.14, no.4, pp.247-248, 2008 (Scopus)

• Publication Type: Article / Editorial Material
• Volume: 14 Issue: 4
• Publication Date: 2008
• Doi Number: 10.1080/13527260802141462
• Journal Name: Journal of Marketing Communications
• Journal Indexes: Scopus
• Page Numbers: pp.247-248
• Anadolu University Affiliated: No