THE IMPACT OF SOCIAL MEDIA INFLUENCERS ON THE CONSUMER DECISION-MAKING PROCESS

Mahjoubi A., SEZEREL H., CANKÜL D.

VIII-INTERNATIONAL EUROPEAN CONFERENCE ON INTERDISCIPLINARY SCIENTIFIC RESEARCH, Italy, 13 July 2023, (Full Text)

• Publication Type: Conference Paper / Full Text
• Country: Italy
• Anadolu University Affiliated: Yes