Information sources available to visitors: a segmentation analysis
TOURISM REVIEW, cilt.63, sa.4, ss.4-12, 2008 (ESCI, Scopus)
- Yayın Türü: Makale / Tam Makale
- Cilt numarası: 63 Sayı: 4
- Basım Tarihi: 2008
- Doi Numarası: 10.1108/16605370810912173
- Dergi Adı: TOURISM REVIEW
- Derginin Tarandığı İndeksler: Emerging Sources Citation Index (ESCI), Scopus
- Sayfa Sayıları: ss.4-12
- Anahtar Kelimeler: Consumer behaviour, Decision making, Tourism, Information media, Information searches, SEARCH
- Anadolu Üniversitesi Adresli: Evet
Özet
Purpose - The purpose of this study is to investigate the information search behavior of visitors according to various socio-demographic and travel-related variables regarded as a criterion for market segmentation.