Open Praxis, cilt.17, sa.4, ss.638-647, 2025 (ESCI, Scopus)
Generative Artificial Intelligence (GenAI) is being rapidly adopted by academic and policy leaders, often with a focus on its revolutionary benefits while overlooking its significant, undisclosed environmental costs. This paper deconstructs the physical footprint of GenAI, moving beyond the abstract cloud to analyze its resource-intensive infrastructure. It synthesizes current research into four key areas of concern. First, it reframes the energy debate, demonstrating that the operational inference (use) phase is the dominant long-term cost, with one study estimating its carbon footprint to be 25 times higher than the one-time training cost. Second, it reveals the hidden water footprint, which includes both direct Scope 1 consumption for cooling and the larger Scope 2 consumption from offsite electricity generation, a critical issue as two-thirds of new US data centers are in water-stressed areas. Third, it examines the systemic and material impacts, including the full Life Cycle Assessment (LCA) of hardware (e-waste, raw material extraction) and the rebound effect (Jevons’ Paradox), where efficiency gains increase overall demand. A new side effect includes AI tools propagating non-green code. Finally, the paper highlights the critical lack of corporate transparency, a black box of proprietary data that prevents effective governance. This paper argues that a full-cost accounting is necessary and concludes by proposing actionable recommendations from the Green AI and Green Lean movements. Solutions include mandating public reporting, prioritizing smaller models, and implementing sustainable techniques like model pruning and quantization.