Lecture Notes in Business Information Processing, vol.152, pp.202-209, 2013 (Scopus)
In this study, binary forms of previously defined basic shilling attack models are proposed and the robustness of naïve Bayesian classifierbased collaborative filtering algorithm is examined. Real data-based experiments are conducted and each attack type's performance is explicated. Since existing measures, which are used to assess the success of shilling attacks, do not work on binary data, a new evaluation metric is proposed. Empirical outcomes show that it is possible to manipulate binary rating-based recommender systems' predictions by inserting malicious user profiles. Hence, it is shown that naïve Bayesian classifier-based collaborative filtering scheme is not robust against shilling attacks. © Springer-Verlag Berlin Heidelberg 2013.