Reklam
in: Pazarlama İletişimi, Odabaşı Yavuz, Editor, Anadolu Üniversitesi, Eskişehir, pp.28-47, 2013
- Publication Type: Book Chapter / Chapter TextBook
- Publication Date: 2013
- Publisher: Anadolu Üniversitesi
- City: Eskişehir
- Page Numbers: pp.28-47
- Editors: Odabaşı Yavuz, Editor
- Anadolu University Affiliated: Yes