The Roles of Self-Monitoring, Fashion Involvement and Technology Readiness in an Individual's Propensity to Use Mobile Shopping

ÇELİK H., KOCAMAN R.

21. Eurasia Business and Economics Society Conference, Budapest, Hungary, 12 - 14 January 2017, pp.1458-1476, (Summary Text)

  • Publication Type: Conference Paper / Summary Text
  • City: Budapest
  • Country: Hungary
  • Page Numbers: pp.1458-1476
  • Anadolu University Affiliated: No