The Roles of Self-Monitoring, Fashion Involvement and Technology Readiness in an Individual's Propensity to Use Mobile Shopping
21. Eurasia Business and Economics Society Conference, Budapest, Hungary, 12 - 14 January 2017, pp.1458-1476, (Summary Text)
- Publication Type: Conference Paper / Summary Text
- City: Budapest
- Country: Hungary
- Page Numbers: pp.1458-1476
- Anadolu University Affiliated: No