Online Distribution Channels and Yield Management in the Hotel Industry

ÇIVAK B., Kaya E., Emeksiz M.

in: Routledge Handbook of Hospitality Marketing, Dursoy, Dogan, Editor, Routledge, London, pp.210-223, 2017

  • Publication Type: Book Chapter / Chapter Research Book
  • Publication Date: 2017
  • Publisher: Routledge
  • City: London
  • Page Numbers: pp.210-223
  • Editors: Dursoy, Dogan, Editor
  • Anadolu University Affiliated: Yes