Cause Related Marketing Ads: Content Analysis on the Printed Advertisements of Turkey.

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Topuz Savaş A., Öztürk M. C.

The İnaugural European Business and Management Conference EBMC 2014, Brighton, England, 3 - 06 July 2014, (Summary Text)

• Publication Type: Conference Paper / Summary Text
• City: Brighton
• Country: England
• Anadolu University Affiliated: Yes