Cause Related Marketing Ads: Content Analysis on the Printed Advertisements of Turkey.

TOPUZ SAVAŞ A., ÖZTÜRK M. C.

The İnaugural European Business and Management Conference EBMC 2014, Brighton, England, 3 - 06 July 2014

  • Publication Type: Conference Paper / Summary Text
  • City: Brighton
  • Country: England
  • Anadolu University Affiliated: Yes