Makaleler
7
Tümü (7)
SCI-E, SSCI, AHCI, ESCI (4)
ESCI (4)
TRDizin (3)
4. Netnografinin Medyanın Ekonomi Politiği Bağlamında Kullanımı
Gümüşhane Üniversitesi İletişim Fakültesi Elektronik Dergisi
, cilt.12, sa.2, ss.925-938, 2024 (TRDizin)
5. Özel Etkinlikler İçin Genişletilmiş Tüketici Odaklı Marka Denkliği Modeli Önerisi - Efes Pilsen Blues Festivali Örneği
İleti-ş-im
, sa.31, ss.297-326, 2019 (TRDizin)
Hakemli Bilimsel Toplantılarda Yayımlanmış Bildiriler
18
7. The Evaluation of the Communication Strategies in Girl’xxs Education Social Campaigns
International Conference on Research in Social Sciences, Humanities and Education, 20 - 22 Mayıs 2016, ss.347-351, (Tam Metin Bildiri)
8. A Brand Extantion Story: From Hypothetical to Reality: Turkcell Superonline Case
Communication Empowement and Governance: The 21th Century Enigma, i-Come’xx14, Langkawi, Malezya, 18 - 20 Ekim 2014, (Özet Bildiri)
9. How Can We Measure the Brand Value of Spacial Events and Set Its Measurement Constructs?
Bangkok International Conference on Social Science, Bankong, Tayland, 25 - 27 Ocak 2013, (Özet Bildiri)
10. Beer in Senses: Efes Pilsen Case Study
Indonesia International Conference on Communication, Jakarta, Endonezya, 22 - 23 Kasım 2010, (Özet Bildiri)
12. Communication Scienses Students’xx Attitudes Toward Brand Extentions
Business and Economics Society International, Acapulco, Meksika, 3 - 06 Ocak 2009, (Özet Bildiri)
13. Executional Styles on Television Commercials: Lüzer’xxs TV Archive - Best TV Commercials 2000-2005”
4th International Symposium Communication in the Millenium, Eskişehir, Türkiye, 14 - 16 Haziran 2006, ss.21-222, (Tam Metin Bildiri)
14. Social Campaigns Supporting Education As A Public Relations Tool: Characteristics Of Web Sites
4th International Conference on Communication and Mass Media, Atina, Yunanistan, 21 - 22 Mayıs 2006, (Tam Metin Bildiri)
15. Social Campaigns Supporting Education As A Public Relations Tool In Characteristics Of Web Sites
4th International Conference on Communication and Mass Media, 01 Mayıs 2006, (Tam Metin Bildiri)
16. Executional Styles On Television Commercials Lüzer s TV Archieve The Best Commercials 2000 2005
4th International Symposium, Communication in the Milennium, 14 - 17 Mayıs 2006, (Tam Metin Bildiri)
17. Legitimation of the Concept of ”One Night Stand” in Commercials in Turkey: BEKO and OK
3rd International Symposium Communication in the Millenium, 11 - 13 Mayıs 2005, ss.429-438, (Tam Metin Bildiri)
18. Marketing Practioners’xx Perceptions, Strategies and the Uses of Marketing Public Relations in Turkey
1st International Symposium Communication in the Millenium, 19 - 21 Şubat 2003, ss.455-476, (Tam Metin Bildiri)
Kitaplar
3
3. Sporda Halkla İlişkiler ve Medyanın Rolü
Spor ve Medya İlişkisi, N. Serdar Sever, Editör, Anadolu Üniversitesi, Eskişehir, ss.38-64, 2012
